“Kia Motors America (KMA) has grown to become the eighth largest brand in the U.S. by volume, and as we grow, our culture and core values compel us to give back to the communities that we call home and contribute to a better future for all,” said Byung Mo Ahn, group president and CEO of KMA and Kia Motors Manufacturing Georgia. “The overwhelming response to last year’s collaboration with DonorsChoose.org was truly inspiring, and we are determined to help even more children – and teachers – in need in 2013.”
“Kia’s support has helped bring books, chess sets, butterfly gardens, guitars, basketballs, microscopes, and many more resources to America’s high-need classrooms,” said Charles Best, founder and CEO of DonorsChoose.org. “DonorsChoose.org is grateful for Kia’s renewed commitment to helping thousands of students access the materials they need and the quality education they deserve.”
The announcement coincides with the unveiling of a new racing livery for the No. 36 Kia Racing Optima featuring DonorsChoose.org at a VIP “Stars and Cars” promotional event in New York City. Kia will match consumer donations to classroom projects at public schools near Kia’s network of more than 765 retail showrooms across the country as well as the company’s U.S. headquarters in Irvine, Calif., and assembly plant in West Point, Ga. Earlier this year, Kia highlighted the valuable work of DonorsChoose.org in a marketing integration with NBC’s hit show “The Voice” and made a substantial contribution to the charity’s efforts to rebuild 60 Oklahoma classrooms destroyed by tornadoes.
Courtesy of Kia
