Vroomgirls.com is a relatively new site that centers their car information around women. Make no mistake about it, this site is not for showing women which cars are best for grocery shopping or hauling the kids to soccer practice, this is a site that speaks to what women truly want in a car. This year, Vroomgirls.com put out their first annual list of the Vroomiest Cars of the Year.
They declared winners in every category from compact to fun car to dream and luxury models and Kia is proud to take home one of those awards. The 2012 Kia Rio 5-Door, one of the most talked about models in the Kia line up, came away with top honors as the “Best Hatchback.”
“Kia has been attracting new customers to the brand with a stylish lineup of technology-laden, fun-to-drive vehicles and the Rio 5-door is packed with the right balance of performance, modern amenities and fuel economy that consumers are looking for,” said Michael Sprague, vice president of marketing and communications, Kia Motors America (KMA). “The subcompact segment is more competitive than ever and Vroomgirls recognition of the all-new Rio is further evidence of Kia’s unprecedented growth and expansion in the U.S. market.”
“Simply put, the Rio is a blast!” said Tara Weingarten, Vroomgirls.com editor-in-chief. “It’s sporty, fun, handles very well in corners, has great styling and is spacious enough to be an every-day driver with no compromises.”
The Kia Rio comes in two different body styles to better fit buyers needs. The 2012 model is available in the now award-winning 5-door hatchback and a coupe, so buyers can get something that fits their life style and their budget.
Courtesy of Cucumberland Kia Blog
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